TikTok Shop
TikTok's native in-app commerce feature that lets users buy products directly from videos and livestreams.
TikTok Shop is TikTok's native in-app commerce feature that lets users discover and buy products without leaving the app, directly from videos, livestreams, and a dedicated shop tab. It fuses entertainment and shopping so a viewer can watch a creator demo a product and purchase it in a few taps, collapsing the path from discovery to checkout. TikTok Shop also runs an affiliate program where creators earn commission for sales they drive, turning the platform into a performance channel. For brands, it merges content, influence, and conversion into one measurable surface optimized for impulse and discovery-led buying.
Gigde builds TikTok Shop programs that combine creator content, affiliate selling, and paid amplification. Our Influencer Marketing team activates affiliate creators to drive shoppable videos and lives, while our PPC & Performance Advertising team scales the top creative with TikTok ads. Our Social Media Marketing service keeps the organic presence consistent. We also help brands manage outreach and creator relationships efficiently with Autocloz, our free AI-native CRM. To launch on TikTok Shop, contact contact@gigde.com or visit /services/influencer-marketing, /services/paid-ads, and /products/autocloz.